Principles of Animation:
1) Follow through and overlapping action:
This is the technique of having body parts or objects drag behind the rest of the body, and continue to move when the body stops. This basically describes the technique of delaying some of the movement and action of the body parts when compared with the main body.
They use follow through and overlapping action because it adds a massive deal of realism and makes the animation more realistic when compared with an animation project not including this technique.
Squash and Stretch:
This action gives the illusion of weight and volume to a character as it moves. Also squash and stretch is useful in animating dialogue and doing facial expressions. This principle is normally used in a short style of video and is not always used in a feature film.This is the most important principle and you will be asked to use it often.
Aardman Animations: Aardman Animations is an animation company who are based in the UK who have made some huge projects such as Wallace and Gromit. They are a huge animation company who started over 43 years ago have had much success over the years. They continue to this day to make phenomenal animation and works of art and have had a very successful life span in mainstream media.

Brothers Quay: The two brothers Stephan and Timothy Quay are most famous for there animation projects, and a renown for bringing inanimate objects to life in there stories. They have worked for advertising companies to help promote there adverts such as Coca Cola and Nikon to promote through advertising. Here is more information within a video link to some of there work:

Different Time Periods for Animation:
Stop Animation is huge, all over the world people go and see movies that are made from stop animation and it has a huge audience and fan base, here is a brief history of Stop Animation through the years.
1900: This is when stop motion really began to get big. Emile Cohl, a French cartoonist and animator, was the one who brought stop-motion animation to America. He used his drawings, puppets and other inanimate objects that he could find. The first stop-motion animated film that he created was named Fantasmagorie. He finished it in 1908. As for Fantasmagorie, he used over 600 of his drawings that he individually photographed to created the animated sequence. Adding to this, the short film of 1:16 is actually very good quality, it isn't choppy and unprofessional it is excellent quality for its age and is widely renown around the world.
1940's: During the war there wasn't as many films being made due to set backs or budget cuts used for war (movie real, propaganda etc) so it wasn't until 1949 a cult hit came out known as "Alice In Wonderland" a French feature length film. it was based on the book by Lewis Carroll. My opinion of this film is that it is very well done and that it was the start of a new era for stop motion and this film only made more apparent. This is one of the largest stop motion films with some of the most impressive animations so far, although it was a very good stop motion picture i feel it was still quite choppy but great for its era. I feel the target audience for this film is a younger audience due to the characters and how they are portrayed in the feature length movie, you can also see this when you look at the story and what is happening in it as it is very lighthearted.

Hansel And Gretel: An Opera Fantasy (1954)
Although this wasn't very known as a stop motion film, it is a huge story but not very good for what it is, the characters emotions and the way they act are not impressive when compared with what the story of the film is about.

1970's Japanese Commercial: There isn't much i can say about this video apart from how impressive it is when compared with the past projects i have analysed, although this is a fairly unknown commercial it has very impressive models that they have used to make it stop motion, my opinion is that it is a well worked advert considering it is the 1970's and we was entering another era of Stop Motion where it was getting harder and more complex.
1980's Michael Jackson Music Video: This music video really does well to show the stop motion animation elements, this is very different when compared with the last projects i have analysed due to it being a music video, the stop motion is very well done in this video, you can clearly notice the differences in this in comparison to the advert from 10 years earlier or The Ant And The Grasshopper.
Analysis:
Target Audience: The target audience for this music video I feel is young adults to middle age, this is my opinion because of the music genre and who the artist is and what he is known for. Adding to this i also feel that the target audience could easily be the younger generation due to it being a very funny lighthearted cartoon.
Style: I feel the style of this music video is live action with stop motion/claymation characters.
Genre: During this analysis i determined that the genre for this music video is Comedy/Animation
Techniques: The techniques they used are claymation for the stop motion animation scenes you can quite clearly tell by what the characters look like and how they have been made.
The film had a FPS of 24 (24fps) this is the same as a film this is important due to the standard framing of animation being a bit lower than 24fps (Just like Bjork-Wanderlust)
This music video is very important for the history of stop motion due to music video creators not producing or even thinking about making a stop motion video, this is why is it so important because it is one of the most influential as well as one of the first of its kind.
The techniques they used such as the stop motion, i think it appeals to may audiences mainly teenagers to small children because it is very much a cartoon animation, this appeals to other audiences such as young adults because Michael jackson is worldwide and during the time this music video was out he was/became even more popular. This is also big for target audiences of different ages because it was one of the first ever music videos that involved stop motion animation in it.
Principles: One of the easiest principles of animation that I can point out is that they have used Arcs on the stop motion, they have used this to give the characters more realism, I can also see they have included a lot of appeal for the different characters in there for the audience to make them more likeable ETC. Finally there is huge elements of exaggeration in this music video for the clay based characters for many reasons such as the comedic value and so it reaches out to a wide range, it would reach out to a wide range because the exaggeration give him more appeal and more of the audience will appreciate the characters and his personality.
2000's music video (Bjork - Wanderlust): Unlike the Michael Jackson music video, this video solely CGI and Stop Motion Animation
Analysis:
Target Audience: I feel the target audience for this certain music video is all ages, i feel this due to the light hearted nature an the whole narrative in this amazing stop motion video. Adding to this i think that this music video can appeal to anybody that likes the music of the band/singer and it can also appeal to people who love animation, the target audience is very large for a video of this magnitude.
Style: Stop Motion Animation with CGI involved with a little bit of live action (The main character). Unlike the Michael Jackson music video, this video solely CGI and Stop Motion Animation.
Genre: This genre for this music video i think is Fantasy/Adventure due to it taking you on a journey and also it tells the story.
Techniques: The materials used in this music video was things such as clay materials, and rumoured they used earth materials such as moss.
The film had a FPS of 24 (24fps) this is the same as a film this is important due to the standard framing of animation being a bit lower than 24fps.
This music video is massive for animation and especially stop motion due it being a hybrid of CGI and Stop Motion Animation, i feel a music and others like i could revolutionise animation by it being a hybrid between two different types of animation.
I feel the techniques they used are appropriate to the audience because they are appealing to there certain fanbase, my opinion is that due to them appealing to there certain audience they have used stop motion because of who there fanbase is. There fanbase consists of young adults and teenagers all over the world, so i feel that a stop motion animation is a great way to pull your audience into the story more.
Principles: Due to the CGI being so advanced there was so need for principles such as arcs to create motions, i feel because of the advancements in technology they didn't need the 12 principles because the computer animation had made the pieces of CGI to the best of the ability. I feel the use of exaggeration could be used to develop the characters emotions in some parts of the music video as it looks bland at times, also the characters could have more appeal towards the audience. The secondary action they used really developed the characters during the end because it emphasis the actions the characters are partaking in.
This action gives the illusion of weight and volume to a character as it moves. Also squash and stretch is useful in animating dialogue and doing facial expressions. This principle is normally used in a short style of video and is not always used in a feature film.This is the most important principle and you will be asked to use it often.
Anticipation: This movement prepares the audience for a major action the character is about to perform, such as, starting to run, jump or change expression. A dancer does not just leap off the floor. Almost all real action has major or minor anticipation such as a golfers' back swing. A feature film normally doesn't need anticipation as much as a short animation.
Staging:
A position or action should thoroughly tell the audience the attitude, mood or ideas of the characters on screen as it would relate to the story. The effect of different camera angles really help with the progression of the narrative. Every individual sequence in the film should relate to the overall story. During filming use actions clearly to get the idea across, when animating you don't want to use to many actions because it will get more difficult to animation.
A position or action should thoroughly tell the audience the attitude, mood or ideas of the characters on screen as it would relate to the story. The effect of different camera angles really help with the progression of the narrative. Every individual sequence in the film should relate to the overall story. During filming use actions clearly to get the idea across, when animating you don't want to use to many actions because it will get more difficult to animation.
Straight Ahead and Pose To Pose Animation: This principle starts at the first drawing an works its way to drawing to drawing to the end of the scene. Some say this is a difficult principle to undertake due to the fact you can lose size. volume and proportions of the certain characters with this method but it is a great technique because it brings a new sort of freshness to set and the characters.
Slow In And Slow Out:
Slow-ins and slow-outs soften the action, making it more life-like. For a humorous action, we may show some slow-out or slow-ins for shock appeal or the surprise element. This will give more snap to the scene. This technique normally uses a lot more drawings near the start of the animation then some in the middle and more drawings towards the end.
Slow-ins and slow-outs soften the action, making it more life-like. For a humorous action, we may show some slow-out or slow-ins for shock appeal or the surprise element. This will give more snap to the scene. This technique normally uses a lot more drawings near the start of the animation then some in the middle and more drawings towards the end.
Arcs:
Arcs give animation a more natural action and better flow, This is especially true of the human figure and the action of animals. Many parts of the body E.G: arm movement and head turns are all executed in arcs.
Arcs give animation a more natural action and better flow, This is especially true of the human figure and the action of animals. Many parts of the body E.G: arm movement and head turns are all executed in arcs.
Secondary Action:
This principle adds to the character and there main action and also adds more to the characters dimension. This is one of the most impressive and in my opinion one of the best techniques, it allows the characters to be built upon and allows more emphasise on what he is actually doing. E.G: A man walking could swing his arms or have them in his pocket and then he starts whistling, they are there to emphasise not to take away anything from the characters.
This principle adds to the character and there main action and also adds more to the characters dimension. This is one of the most impressive and in my opinion one of the best techniques, it allows the characters to be built upon and allows more emphasise on what he is actually doing. E.G: A man walking could swing his arms or have them in his pocket and then he starts whistling, they are there to emphasise not to take away anything from the characters.
Timing:
Timing refers to the certain number of drawings for any given action. Timing is huge and really important for the characters and the animations in the film because it establishes what a characters mood, emotion and reaction is during the course of the film.
Exaggeration:
This is massive especially in animation and not just feature films, it is so important because it allows the characters to express how they feel to show the audience, the level or style of realism all depends on what the narrative or what your story is actually about. The biggest reason for using this is so the imitation of actual reality doesn't look dull in cartoons or animations so they use Exaggeration.
This is massive especially in animation and not just feature films, it is so important because it allows the characters to express how they feel to show the audience, the level or style of realism all depends on what the narrative or what your story is actually about. The biggest reason for using this is so the imitation of actual reality doesn't look dull in cartoons or animations so they use Exaggeration.
Solid Drawing:
This is the principle of being able to draw three dimensional shapes to bring a sharpness and to give your animation more fluidity on the big screen. Its the way you draw the cartoons to make them look more alive and by giving them a three dimensional life it gives the audience a more realistic feel on the characters.
Appeal:
This is the principle that all animated characters have to have a certain appeal depending on who the characters is and what his personality is like. This is also used to capture the audiences attention, if you look at all animated characters they all have different appeals that the audiences like or dislike like all forms of story telling the feature has to appeal to the mind as well as the eyes.
This is the principle that all animated characters have to have a certain appeal depending on who the characters is and what his personality is like. This is also used to capture the audiences attention, if you look at all animated characters they all have different appeals that the audiences like or dislike like all forms of story telling the feature has to appeal to the mind as well as the eyes.
Phenakistoscope:
This was an early invention (toy) of stop motion by Belgian Joseph Plateau. It used the persistence of vision principle to create an illusion of motion.
Zoetrope:
The zoetrope, invented in 1834 by William George Horner, was an early form of motion picture projector that consisted of a drum containing a set of still images, that was turned in a circular fashion in order to create the illusion of motion.
Praxinoscope:
The Praxinoscope, invented in 1877 by the Frenchman Charles Reynaud, was the first device to overcome the picture distortion caused by viewing through moving slots.
Kinetoscope:
Forerunner of the motion-picture film projector, invented by Thomas A. Edison and William Dickson of the United States in 1891. In it, a strip of film was passed rapidly between a lens and an electric light bulb while the viewer peered through a peephole.

Willis O'Brian and the History of Animation: Willis O' Brian was an American motion picture special effects and stop-motion animation pioneer, he is defined as a legend in the animation timeline and will go down in the annals of history as a huge contributor to film and animation with some of his most famous work being the start of something great. E.G King Kong.
Ray Harryhausen and his work: Ray Harryhausen was a massive contributor to claymation and the animation history in film, some say apart from Willis O' Brian he is the most famous animator ever.
Some of his most famous work is films such as the 7th Voyage of Sinbad he also did the claymation for many films such as Jason and The Argonauts which is tipped to be one of the best and most influential claymation films ever.
Zoetrope:
The zoetrope, invented in 1834 by William George Horner, was an early form of motion picture projector that consisted of a drum containing a set of still images, that was turned in a circular fashion in order to create the illusion of motion.
Praxinoscope:
The Praxinoscope, invented in 1877 by the Frenchman Charles Reynaud, was the first device to overcome the picture distortion caused by viewing through moving slots.
Kinetoscope:
Forerunner of the motion-picture film projector, invented by Thomas A. Edison and William Dickson of the United States in 1891. In it, a strip of film was passed rapidly between a lens and an electric light bulb while the viewer peered through a peephole.

Willis O'Brian and the History of Animation: Willis O' Brian was an American motion picture special effects and stop-motion animation pioneer, he is defined as a legend in the animation timeline and will go down in the annals of history as a huge contributor to film and animation with some of his most famous work being the start of something great. E.G King Kong.
Ray Harryhausen and his work: Ray Harryhausen was a massive contributor to claymation and the animation history in film, some say apart from Willis O' Brian he is the most famous animator ever.
Some of his most famous work is films such as the 7th Voyage of Sinbad he also did the claymation for many films such as Jason and The Argonauts which is tipped to be one of the best and most influential claymation films ever.
Lee Hardcastle: worked for famous bands, promoted them (done commission for them) - Aired shows on famous tv networks like adult swim. Controversial films - ABC of death, claymation films all follow themes of adult and gore. Takes away from the conventional child like claymation and brings in new ideas of violence, viral videos on the internet, youtube etc.



Aardman Animations: Aardman Animations is an animation company who are based in the UK who have made some huge projects such as Wallace and Gromit. They are a huge animation company who started over 43 years ago have had much success over the years. They continue to this day to make phenomenal animation and works of art and have had a very successful life span in mainstream media.
Brothers Quay: The two brothers Stephan and Timothy Quay are most famous for there animation projects, and a renown for bringing inanimate objects to life in there stories. They have worked for advertising companies to help promote there adverts such as Coca Cola and Nikon to promote through advertising. Here is more information within a video link to some of there work:

Different Time Periods for Animation:
Stop Animation is huge, all over the world people go and see movies that are made from stop animation and it has a huge audience and fan base, here is a brief history of Stop Animation through the years.
1900: This is when stop motion really began to get big. Emile Cohl, a French cartoonist and animator, was the one who brought stop-motion animation to America. He used his drawings, puppets and other inanimate objects that he could find. The first stop-motion animated film that he created was named Fantasmagorie. He finished it in 1908. As for Fantasmagorie, he used over 600 of his drawings that he individually photographed to created the animated sequence. Adding to this, the short film of 1:16 is actually very good quality, it isn't choppy and unprofessional it is excellent quality for its age and is widely renown around the world.
1910s: Not much has changed since Fantasmagorie but a lot more Short Stop Motion films were being made and put onto the big screen but you could definitely tell that Stop Motion was growing more and more attention as the years went by and it was only a matter of time before it got a huge following and made millions of dollars for the American Film Industry. Władysław Starewicz - The Ant and the Grasshopper (1911) This is one of the most famous and original pieces from this certain era. After doing some research into this short film The Ant and the Grasshopper" based on a Greek storyteller names Aesop. The story goes that all summer, the grasshopper sings, plays music, and visits with it's friends. Meanwhile, the ant works hard collecting food and building a shelter. The grasshopper makes light of the ant's strenuous efforts, but when winter comes, things are much different. This short film has been used to show the contrasting personalities between the two characters. My thoughts on this one was it wasn't just a small short story, it now had meaning and structure and the stories started to become alive you can quite clearly see that the life of Stop Motion was alive and kicking and people wanted to see more.
1920's: Fast forward 14 years after The Ant And The Grasshopper and you have got one of the first live action moves using stop motion animation. The Lost World and in 1925 it got global attention when Willis O' Brian used clay to make dinosaurs! This was a big deal in the timeline of Stop Motion and would be one of the biggest achievements in the history because it started a chain reaction of adults and children suddenly being excited and interested in Stop Motion. My reaction to The Lost World is that although it was a massive hit i feel it could have been done a lot more smoother due to it being a professional piece and some clips seemed very choppy and amateur but overall it was very well done for its age and has stood the tests of time
Analysis:
Target Audience: I feel the target audience for this feature film is adults to middle aged, i feel this due to the narrative and the story that is involved in this certain movie. Adding to this i think the target audience could change depending on a certain audiences interest E.G: if children were interested in The Lost World, i think that they could definitely could go and watch this work of art.
Style: The style of this film is a lot like King Kong some years later where it is live action as well as claymation, this is a very good idea because it gives the film a certain freshness and the claymation compliments the actors skills and vice versa.
Genre: I feel the genre of this depiction of the famous book is an Action/Adventure, i have this opinion due to the narrative and the story in comparison with the book.
Techniques:
The techniques i think they used are claymation to really capture he dinosaurs movements and there actions throughout the movie. They used claymation because it was the easiest to make and easiest to afford, they used claymation because the animators already wanted to use it and it was very efficient for what they were making.
The FPS for this film would be (24fps) or below, due to it 90 years old it is harder to establish the frames per second.
This film revolutionised claymation and how animators were using it due to the fact that it could be used for anything and for any genre of film, this showed the audience and many animators and directors that they could use claymation in there films and it would work.
The techniques they used are very important for the day and age of when this film was made, also the audience they have never really had witnessed stop motion to this sort of degree, it was very important for the audience to appreciate this because it revolutionised stop motion animation. Adding to this the techniques they used such as claymation was very useful for the target audience they appealed to young adults and adults, i feel the use of claymation and the gritty feel to the film by using the stop motion was really helpful to the movie in general. Lastly the certain technique they used worked really well and was very appropriate for the film and when it was set.
Principles:
During the filming of the piece they haven't really included or used any of the 12 principles, i feel they could included principles such as ARCS in certain places such as on the dinosaurs to stop them from looking so mechanical when they're walking or eating etc.
1930's- This is where Stop Animation was getting massive in America with the likes of The Lost World being cult hits and many people going to watch that film as well as making 1.3 million dollars (After Inflation: $17,644,832.36). The arrival of the cult hit "King Kong" was the biggest thing that had ever happened to Stop Motion in America with millions of people rushing to go see the infamous Gorilla, during its reign as the biggest film in the industry it made over 51 million dollars (adjusted to inflation) if this didn't prove that stop motion animation was a huge money maker in the film industry i don't know what is. My evaluation of this film is that was very good for the time it was made with some interesting but impressive claymation figures being made that enhanced the viewing for the audience E.G - King Kong was made very well and really stood strong during the film and throughout the years with people all around the world dedicating there time to this wonderful movie.

Target Audience: I feel the target audience for this feature film is adults to middle aged, i feel this due to the narrative and the story that is involved in this certain movie. Adding to this i think the target audience could change depending on a certain audiences interest E.G: if children were interested in The Lost World, i think that they could definitely could go and watch this work of art.
Style: The style of this film is a lot like King Kong some years later where it is live action as well as claymation, this is a very good idea because it gives the film a certain freshness and the claymation compliments the actors skills and vice versa.
Genre: I feel the genre of this depiction of the famous book is an Action/Adventure, i have this opinion due to the narrative and the story in comparison with the book.
Techniques:
The techniques i think they used are claymation to really capture he dinosaurs movements and there actions throughout the movie. They used claymation because it was the easiest to make and easiest to afford, they used claymation because the animators already wanted to use it and it was very efficient for what they were making.
The FPS for this film would be (24fps) or below, due to it 90 years old it is harder to establish the frames per second.
This film revolutionised claymation and how animators were using it due to the fact that it could be used for anything and for any genre of film, this showed the audience and many animators and directors that they could use claymation in there films and it would work.
The techniques they used are very important for the day and age of when this film was made, also the audience they have never really had witnessed stop motion to this sort of degree, it was very important for the audience to appreciate this because it revolutionised stop motion animation. Adding to this the techniques they used such as claymation was very useful for the target audience they appealed to young adults and adults, i feel the use of claymation and the gritty feel to the film by using the stop motion was really helpful to the movie in general. Lastly the certain technique they used worked really well and was very appropriate for the film and when it was set.
Principles:
During the filming of the piece they haven't really included or used any of the 12 principles, i feel they could included principles such as ARCS in certain places such as on the dinosaurs to stop them from looking so mechanical when they're walking or eating etc.
1930's- This is where Stop Animation was getting massive in America with the likes of The Lost World being cult hits and many people going to watch that film as well as making 1.3 million dollars (After Inflation: $17,644,832.36). The arrival of the cult hit "King Kong" was the biggest thing that had ever happened to Stop Motion in America with millions of people rushing to go see the infamous Gorilla, during its reign as the biggest film in the industry it made over 51 million dollars (adjusted to inflation) if this didn't prove that stop motion animation was a huge money maker in the film industry i don't know what is. My evaluation of this film is that was very good for the time it was made with some interesting but impressive claymation figures being made that enhanced the viewing for the audience E.G - King Kong was made very well and really stood strong during the film and throughout the years with people all around the world dedicating there time to this wonderful movie.
1940's: During the war there wasn't as many films being made due to set backs or budget cuts used for war (movie real, propaganda etc) so it wasn't until 1949 a cult hit came out known as "Alice In Wonderland" a French feature length film. it was based on the book by Lewis Carroll. My opinion of this film is that it is very well done and that it was the start of a new era for stop motion and this film only made more apparent. This is one of the largest stop motion films with some of the most impressive animations so far, although it was a very good stop motion picture i feel it was still quite choppy but great for its era. I feel the target audience for this film is a younger audience due to the characters and how they are portrayed in the feature length movie, you can also see this when you look at the story and what is happening in it as it is very lighthearted.

Hansel And Gretel: An Opera Fantasy (1954)
Although this wasn't very known as a stop motion film, it is a huge story but not very good for what it is, the characters emotions and the way they act are not impressive when compared with what the story of the film is about.

1970's Japanese Commercial: There isn't much i can say about this video apart from how impressive it is when compared with the past projects i have analysed, although this is a fairly unknown commercial it has very impressive models that they have used to make it stop motion, my opinion is that it is a well worked advert considering it is the 1970's and we was entering another era of Stop Motion where it was getting harder and more complex.

1980's Michael Jackson Music Video: This music video really does well to show the stop motion animation elements, this is very different when compared with the last projects i have analysed due to it being a music video, the stop motion is very well done in this video, you can clearly notice the differences in this in comparison to the advert from 10 years earlier or The Ant And The Grasshopper.
Analysis:
Target Audience: The target audience for this music video I feel is young adults to middle age, this is my opinion because of the music genre and who the artist is and what he is known for. Adding to this i also feel that the target audience could easily be the younger generation due to it being a very funny lighthearted cartoon.
Style: I feel the style of this music video is live action with stop motion/claymation characters.
Genre: During this analysis i determined that the genre for this music video is Comedy/Animation
Techniques: The techniques they used are claymation for the stop motion animation scenes you can quite clearly tell by what the characters look like and how they have been made.
The film had a FPS of 24 (24fps) this is the same as a film this is important due to the standard framing of animation being a bit lower than 24fps (Just like Bjork-Wanderlust)
This music video is very important for the history of stop motion due to music video creators not producing or even thinking about making a stop motion video, this is why is it so important because it is one of the most influential as well as one of the first of its kind.
The techniques they used such as the stop motion, i think it appeals to may audiences mainly teenagers to small children because it is very much a cartoon animation, this appeals to other audiences such as young adults because Michael jackson is worldwide and during the time this music video was out he was/became even more popular. This is also big for target audiences of different ages because it was one of the first ever music videos that involved stop motion animation in it.
Principles: One of the easiest principles of animation that I can point out is that they have used Arcs on the stop motion, they have used this to give the characters more realism, I can also see they have included a lot of appeal for the different characters in there for the audience to make them more likeable ETC. Finally there is huge elements of exaggeration in this music video for the clay based characters for many reasons such as the comedic value and so it reaches out to a wide range, it would reach out to a wide range because the exaggeration give him more appeal and more of the audience will appreciate the characters and his personality.
2000's music video (Bjork - Wanderlust): Unlike the Michael Jackson music video, this video solely CGI and Stop Motion Animation
Analysis:
Animator: It was choreographed and Animated by Chris Elam
Target Audience: I feel the target audience for this certain music video is all ages, i feel this due to the light hearted nature an the whole narrative in this amazing stop motion video. Adding to this i think that this music video can appeal to anybody that likes the music of the band/singer and it can also appeal to people who love animation, the target audience is very large for a video of this magnitude.
Style: Stop Motion Animation with CGI involved with a little bit of live action (The main character). Unlike the Michael Jackson music video, this video solely CGI and Stop Motion Animation.
Genre: This genre for this music video i think is Fantasy/Adventure due to it taking you on a journey and also it tells the story.
Techniques: The materials used in this music video was things such as clay materials, and rumoured they used earth materials such as moss.
The film had a FPS of 24 (24fps) this is the same as a film this is important due to the standard framing of animation being a bit lower than 24fps.
This music video is massive for animation and especially stop motion due it being a hybrid of CGI and Stop Motion Animation, i feel a music and others like i could revolutionise animation by it being a hybrid between two different types of animation.
I feel the techniques they used are appropriate to the audience because they are appealing to there certain fanbase, my opinion is that due to them appealing to there certain audience they have used stop motion because of who there fanbase is. There fanbase consists of young adults and teenagers all over the world, so i feel that a stop motion animation is a great way to pull your audience into the story more.
Principles: Due to the CGI being so advanced there was so need for principles such as arcs to create motions, i feel because of the advancements in technology they didn't need the 12 principles because the computer animation had made the pieces of CGI to the best of the ability. I feel the use of exaggeration could be used to develop the characters emotions in some parts of the music video as it looks bland at times, also the characters could have more appeal towards the audience. The secondary action they used really developed the characters during the end because it emphasis the actions the characters are partaking in.






No comments:
Post a Comment